Motorsport has been a constant in my life for as long as I can remember.

If it’s got an engine and a grid, I’m watching it — from Formula 1 and BTCC to endurance racing, rally, and two wheels. It’s never just been a casual interest either. I’ve competed myself, with over 38 podium finishes, so I understand what it takes to improve, perform, and handle the pressure that comes with racing.

Alongside that passion, I’ve built a career in live events and motorsport. Over the past 20 years, I’ve launched international exhibitions, worked with global brands, and led major commercial partnerships. But the moments that really mattered always came back to racing

I created MotorsportDays LIVE out of frustration — because getting into motorsport shouldn’t be as difficult as it is. I’ve worked on Autosport International, one of the biggest motorsport shows in the world. And now, I’m part of the team helping shape the future of the industry through the Motorsport Expo relaunch.

But despite being around motorsport at every level… There was always something missing.

Where it started, 100cc at Buckmore Park

On track with Jack Hill fimilming a track walk 

Winning the Caterham Academy Championship

Organising ASI with Mat Armstrong

WHY RACE TO THE APEX EXISTS

Race To The Apex is about closing that gap.

It’s about taking everything I’ve learned from years in and around the sport — and putting it to the test myself. Not as an expert, but as someone willing to learn, improve, and document the journey properly.

This starts in the sim.

Like most people today, that’s where the foundation is built — learning racecraft, consistency, technique, and making plenty of mistakes along the way. But this isn’t just about sim racing.

Director of Events at Autosport Awards and International

Weekend work helping British Superbikes

Hands on with the tools 

A joy ride with Baggsy from Monster Energy

BE PART OF IT

Whether you’re a motorsport fan, driver or someone thinking about starting, you’re part of this.

Follow the journey, support the build or just enjoy the ride.

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Core Collection

APEX T-Shirts

Original price was: £25.00.Current price is: £20.00.
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APEX Beanie

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APEX Mug

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Core Collection

APEX Cap

Original price was: £15.00.Current price is: £10.00.